AMP Vs PWA

PWA vs AMP:- The Best to Choose?

What is Progressive Web Apps?

PWA (Progressive Web Apps) are the web pages that look like mobile apps, Having similar interactions and navigations. These are the advanced form of responsive web apps with additional features of apps. These allow users to make use of the latest features supported by modern browsers in their mobile responsive website, to give an app like experience on the mobile web.

In simple words take the example of Flipkart.com or Amazon.com. From the first look of the site, it feels like you have opened the app, But it’s not the app which you have installed in the smartphone, It’s just the PWA.

Let us see some features of PWA

  • These are responsive and compatible with any kind of device. Devices like mobile, desktop, tablets and many others.
  • PWA is very progressive which means it can work for all users irrespective of their browser choices.
  • It has a good connectivity option. It can work offline or even when it is a poor network connection.
  • These have faster loading time with App shell.
  • PWA is very secure as they are accessed via https to ensure safety and to prevent spying.
  • These can be easily shared with URLs and doesn’t require any installation.

Due to these features, many users think PWA can replace Mobile Apps, But PWA can’t do everything that a Mobile App can do.

Let’s discuss some Pros and Cons of PWA

PROS

  • PWA don’t require any app updates or installations.
  • These don’t require any separate code base.
  • These are fast and quick loading regardless of the network quality, It can be easily used in the Offline condition.
  • These are responsive as well as progressive and can be easily shared and linked.
  • These are the best replacement for native apps. The user can use this if they don’t have enough resources.
  • PWA can provide maximized reach and also helps in increasing engagements with very less development effort.

PWA offers many benefits over the native apps. But when it comes to integration or using the hardware device features it has some limited capabilities.

CONS

  • Not each and every device supports the entire software functionality. There are some issues in Android PWA and in iOS also. Issues like the notifications and shortcut prompting on the home screen are not supported.
  • Simple features like making a call, Sending SMS/MMS, reading voicemails, getting the user’s phone number and some other issues also come sometimes in the PWA.
  • Sometimes the issue of some sensors not working properly comes in PWA.
  • Cross app logins are also not supported.

What is Accelerated Mobile Apps?

These are open source platforms created on JavaScript and approved by Google letting faster loading of the page than the regular HTML. This is just a method of building web pages for static contents, which makes easy for publishers to publish fast mobile-friendly contents. The main focus of AMP is to improve the page-loading performance and browsing experience of a website on a mobile device.
According to Google, AMP aims to improve the performance of the mobile web having rich contents like video, animations, as well as graphics to work alongside with smart-ads.

Features of AMP:-

  • Lower page load time and speeding up the website.
  • It helps in enhancing the mobile SEO and rankings in mobile devices.

Let’s see some of the PROS & CONS of AMP:-

PROS

  • The web pages get easily cached and loaded.
  • The page loading time decreases to less than 1 second, which gives 4 times faster page loading ability.
  • These support all ad formats.
  • Pages using valid AMP versions will be shown as a preview above the other results in the mobile search results for the topic. Due to this many Publishers with the latest AMP versions can easily make their content visible on the front page.

CONS

AMP HTML is designed to improve the load time of useful content by reducing the irrelevant JavaScripts and codes used, But there are some limitations like:-

  • No Javascript allowed expecting an off-the-shell AMP Library.
  • No tracking of user activity on AMP pages.
  • These are not suitable for e-commerce sites.
  • AMP can’t help in enhancing the search engine rankings.

Let’s Check the difference between PWA & AMP

  • AMP helps in reducing the page load time whereas PWA updates pages as soon as possible to make users surf and experience a mobile-app-like-websites without any interruption.
  • AMP contains streamlined CSS and standardized JavaScripts whereas, PWA contains services workers, web app manifest, App shell etc.
  • AMP is particularly suited for static contents like blogging websites, Articles websites, News publishing sites and many other heavy content sites. PWA is best suited for e-commerce websites, as PWA enables sites to look and feel like mobile apps.

AMP or PWA, which one to choose?

Both AMP and PWA have benefits, But if your website is mainly focusing on heavy contents then AMP will be perfect. This sounds good for sites that are mainly focusing on heavy contents. But if you have an e-commerce website, you should never ignore PWA that gives your website the feel of a mobile app in a device.

But seeing the current requirement of the market, PWA will be a wise choice. As it helps in improving engagements and experience and not merely on loading contents more faster.

 

Also Read: Some Important Features Before Developing An Uber Like App