Beacon - Proximity Marketing Solution

Apple’s technology standard iBeacons allows mobile apps to listen for signals from beacons in the physical world and react accordingly. It is projected that by the end of 2018, 3.5 million beacons will be installed by retailers globally. Beacons will enable retailers to track and understand customer’s purchase pattern. It is estimated that beacons will drive $ 44 billion in retail sales by end of 2016.

Industry stakeholders and their current business challenges:
  • Retailers
  • Supply Chain
  • Customers
  • Premium shopping experience
  • Automation
  • Analytics
To handle such challenges, Mobiloitte focuses on four key areas:

ENRICHED SHOPPING EXPERIENCE Combining online and offline shopping experience

LOYALTY PROGRAMS Mobile loyalty programs based on beacons

CUSTOMIZED OFFERS Providing offers based on personal preference

NAVIGATION Beacons to help customer navigate through the retail store

Enterprise Mobility Solutions for Education Institutes
  • Premium Shopping experience
  • Loyalty programs
  • Analytic
Innovative Customer Experience Mobility Solutions
  • Data driven retail experience
  • Personalized offers
  • In-store notifications
Connected Mobile App Solutions
  • Apps based check-in
  • Navigation service
  • Product recommendations

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